All case studies
Auto detailers & mechanics · Car wash & detailing
333 customers booked a time online, straight from the ad.
A car wash let people book a wash or a detailing slot directly instead of calling.
333
Online bookings
≈$13
Ad cost per booking
May – Oct 2026
01
The starting point
Booking a car wash should be easy, but many local businesses still rely on phone calls. Customers who can't book at once often just go elsewhere.
02
What we did
Promoted a simple, low-price wash as the way in, and full detailing for those ready to spend more.
Linked each ad straight to the online booking page.
Added seasonal offers such as tyre change plus a wash.
03
The result
Meta recorded 333 online bookings on about $4,350 of ad spend: about $13 per booking.